Dreams are only a state of mind unless we start doing, and turn them into reality. Turning your dream into a reality isn’t achieved by waiting and hoping that by magic it will happen, but by converting it into a real vision and managing director Justin Cobb did this himself when starting up his well-established New York-based marketing firm, Pan Atlantic.
Technology is developing at warp speed, and many of us aren’t yet even up to date with the newest apple software or microsoft programme, and yet the tech geniuses behind the scenes, are already onto designing the next one. It’s hard to keep up sometimes. It’s incredibly impressive how advanced technology has become, however we can find that business owners and leaders in their industry, feel pressured to keep on ball with the changes so that they can stay upto date, and up to speed with the young talented millennials who will present themselves as the future of their companies. Managing director Justin Cobb of Pan Atlantic recently read an article featured on entrepreneur.com, which covered the key ways to meet today’s tech challenges, the article allows business leaders to confidently meet these challenges and continue to grow their organisations, smoothly and tech-hassle free.
Building a recognised and respected brand is a key aim of all businesses. It’s an essential tool when trying to build customer loyalty, as consumers are likely to give their repeat business to brands that they know and trust. How can a business find out what customers really think of them, and whether their brand is creating a positive or a negative impression? Here, Pan Atlantic examine the power of brand perception surveys.
We all go through personal change in our life, in both our domestic and business activities, but some people handle it better than others. One way to achieve success, is to look at how successful people operate, and then emulate them. That’s where self help books can prove so useful. One of the most important and highly praised self help books is ‘The 7 Habits of Highly Effective People’, written by Stephen R. Covey and published by Simon & Schuster Ltd. Here, managing director Justin Cobb of Pan Atlantic reviews the book and look at the lessons that can be learned from it.
‘A person who feels appreciated will always do more than what is expected’, a timeless concept amongst successful businessmen, a simple if not glaringly obvious motto of a CEO, and CEO Justin Cobb of Pan Atlantic, certainly lives and breaths this expression.
It’s a fact that we have all, at one time in our careers, experienced that feeling of a win or an accomplishment, the sense of momentous satisfaction, feeling like we have reached a pivotal moment in our lives. We would all like that feeling to stick around for a little longer right? Managing director Justin Cobb of Pan Atlantic knows how that is possible, he knows it’s a trick of the mind, a mentality which you can only develop by yourself, by consistently sustaining a positive attitude, Justin knows that we are all capable of training our own minds to enjoy the journey and encourage presenting obstacles as an opportunity.
Being the managing director of a renowned direct marketing firm in New York, self made entrepreneur and leader Justin Cobb, knows all too well about the habits of a great leader.
Although everyone learns at a different rate of speed, there are times when even those who seem to grasp new concepts quickly are just not catching on as usual. Our bodies have a biological rhythm that makes certain times of the day our peak learning times and other times when it seems like nothing is sinking in. Even so, don’t lose heart just yet as Justin Cobb, director of Pan Atlantic marketing firm located in New York is here to share some tips on how to literally double the rate of speed at which you learn.
One of the major shortcomings inherent in a great number of entrepreneurs is that they let their passion drive them and oftentimes forget that they could get more done in less time if they would simply take charge of their schedule. Justin Cobb of PanAtlantic looks at some tips for managing your time so that you don’t experience the premature burn out that many entrepreneurs succumb to.
It’s amazing to think of all the technological advances made in the last decade, and the impact that they’ve had on the business world, and on our society as a whole. Mobile phones and tablets are now becoming more popular than computers themselves, and turning us into a truly digital nation. Does this mean that traditional forms of media have had their day? A recent study by Deloitte, and carried by DJS Research, shows that the future is still bright for print media. Here, Pan Atlantic review the study, and look at what entrepreneurs can learn from it.
