Every entrepreneur will be involved in important negotiations at some time, and mastering this art can bring great results. Yet some people seem to be born negotiators, while others find it difficult and unnerving. For those who need to improve their confidence in negotiations, and therefore the results, help is at hand thanks to a book from the master of negotiating. Here, Pan Atlantic review ‘The Art Of Negotiation: How To Improvise Agreement In A Chaotic World’, written by Michael Wheeler, and published by Simon & Schuster.
Direct marketing specialists PanAtlantic were honored to receive an invitation to attend the prestigious Business Owners Summit, which was hosted in Chicago last week. Read More
To secure a brighter future, today’s business professionals have a responsibility to share their experiences with new talent, often through public speaking engagements. With public speaking being a difficult skill to master, Pan Atlantic has looked at this year’s Oscars Ceremony for inspiration.
Whilst the internet has brought about many great things for businesses and been integral in the launch of many companies, it has also made it a lot harder for businesses to manage their reputations. Here Pan Atlantic addresses how businesses can keep a closer eye on their online reputation. Read More
As avid public speakers who enjoy sharing their knowledge at speaking events, Pan Atlantic have revealed what keen entrepreneurs can learn about public speaking through TED Talks. Read More
Every entrepreneur has a different way of approaching a job, and their own unique leadership style. Is there a right or a wrong way to be a leader, and can changing your style bring greater levels of success? A recent article on MindTools.com looks at different approaches to leadership. Here, PanAtlantic review the article, and look at how they approach leadership in business.
New York based sales and direct marketing firm, Pan Atlantic advocate the importance of being able to sell yourself. The ambitious firm proudly hosted a 4 hour seminar yesterday at their downtown offices highlighting 5 tips on how to build a personal brand reputation. Read More
Following recent reports outlining the rise in brands using influencer marketing, PanAtlantic reviews some of the core factors they believe are responsible for this newfound growth. Read More
Rebranding can make or break a business and PanAtlantic share their views on Uber’s rebrand, pinpointing some fundamental mistakes they believe could have a detrimental impact on their future success. Read More
Businesses who stand still will soon stagnate. Corporate history books are littered with tales of business who were huge in their day, but are no longer with us. In many cases, it’s because they rested on their laurels instead of creating innovative new ideas and finding new customers. Here, Pan Atlantic review the benefits that can come from working with new clients.
