Successful businesses, in all sectors, don’t get there through luck, but through careful strategy and hard work. That’s why entrepreneurs have to put thorough planning at the very heart of their business. Nowhere is this more important than in sales and marketing, where a well thought out and well executed campaign can provide a real boost to profits and attract new customers. Here, Pan Atlantic reveal the secrets of the sales process that has led to their success.
This month CEO of Pan Atlantic, Justin Cobb has had the pleasure of opening seminars as key speaker in the Northeast and Southeast regions of the US. Traveling from NYC to stand in front of his business partners and mentees, Justin set the pace with his infectious energy and passion while on stage in front of hundreds who attended.
Recently read an article on entrepreneur.com that describes focus as having physical, mental and emotional aspects, and as most of us have experienced at one time or another when working towards a goal; focus can be easily lost. But with a few action steps in place, you can take today to improve your powers of concentration and your ability to stay on task. PanAtlantic look at the article and discuss the ways in which focus can be harnessed and understood better.
We all go through personal change in our life, in both our domestic and business activities, but some people handle it better than others. One way to achieve success, is to look at how successful people operate, and then emulate them. That’s where self help books can prove so useful. One of the most important and highly praised self help books is ‘The 7 Habits of Highly Effective People’, written by Stephen R. Covey and published by Simon & Schuster Ltd. Here, managing director Justin Cobb of Pan Atlantic reviews the book and look at the lessons that can be learned from it.
Although everyone learns at a different rate of speed, there are times when even those who seem to grasp new concepts quickly are just not catching on as usual. Our bodies have a biological rhythm that makes certain times of the day our peak learning times and other times when it seems like nothing is sinking in. Even so, don’t lose heart just yet as Justin Cobb, director of Pan Atlantic marketing firm located in New York is here to share some tips on how to literally double the rate of speed at which you learn.
Whilst the internet has brought about many great things for businesses and been integral in the launch of many companies, it has also made it a lot harder for businesses to manage their reputations. Here Pan Atlantic addresses how businesses can keep a closer eye on their online reputation. Read More
New York based sales and marketing agency, Pan Atlantic promote entrepreneurship as a career choice that allows everyday people to achieve success faster than employment. The Agency calls on the U.S. Department of Education to step in and seriously consider teaching entrepreneurship. Read More
Since technology is continuously progressing, it is now wise to keep your business up to date. Based on a study made by the Pew Internet and American Life Project, over half of the adult American population have their own smartphones and about one third of these have tablets. Therefore, it is very important for business websites to be mobile–ready and mobile–friendly. We at Pan Atlantic always want you to be as competitive as possible or even be ahead of the game. In this article, you will learn some tips on how you can make your business website mobile-ready and mobile-friendly.
The worth of a business can easily be summed up by the character and effectiveness of its leadership. Without strong, effective leadership, any brand in any industry will find itself in a vulnerable position with clients and against competitors. In the field of marketing in particular, a careful balance between strong leadership and necessary autonomy must exist in order to generate success. As such, it takes a special type of leader to ensure long-term success and viability in this industry. PanAtlantic review leadership qualities in the run-up to a prime industry awards ceremony in which it will be featured.
The days of the global economic downturn are now firmly behind us, as indicator after indicator shows that real growth and rejuvenation is now taking place in the US economy. That’s great news for businesses, great news for consumers, and even better news for people who are thinking of becoming an entrepreneur and starting their own business. Official figures show that our economy grew at its fastest rate in four years in 2014. Here, Pan Atlantic look at this news, and consider how entrepreneurs can make the most of the new opportunities it brings.
